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Relevance, usefulness: Is the information closely related to your topic?
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Authority: Who wrote it it? What are the author's qualifications?
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Credibility: Is the information cited? Is it free of spelling, grammer, typographical errors?
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Bias: What is the purpose of the writing? Does the author have an agenda or point of view?
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Currency: How up to date is the information? Is this important?
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Images: How well are the images presented? Are they good quality?
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Other factors: How easy is the information to use or access?